Photo Quinn Chow
 
CLIENTS
Krystina Castella’s clients are creative individuals who would like to see their products and businesses grow and succeed. They encompass many levels of experience in creative, technical and business fields. Their products and businesses are distributed throughout dozens of industries.


CREATIVE PROFESSIONALS BUSINESS PROFESSIONALS

INDUSTRIAL DESIGNERS
ARCHITECTS
ARTISTS
ILLUSTRATORS
GRAPHIC DESIGNERS
INVENTORS
INTERIOR DESIGNERS
FASHION DESIGNERS
WRITERS
PHOTOGRAPHERS
ENGINEERS
TEXTILE DESIGNERS
WEB DEVELOPERS
INTERFACE DESIGNERS

ATTORNEYS
MANUFACTURERS
IMPORTERS
DISTRIBUTORS
RETAIL BUSINESS OWNERS
RESTAURANT OWNERS
SOCIAL ENTREPRENEURS
INDUSTRIES
ADVENTURE PRODUCTS
AFTER-MARKET CAR PRODUCTS
ARCHITECTURAL PRODUCTS
ARTWORK
BABY PRODUCTS
BEAUTY PRODUCTS
BICYCLE GEAR
BOARD GAMES
MEMORIAL PRODUCTS
BUSINESS EQUIPMENT
CELLULAR PHONE PRODUCTS
CERAMICS AND TILE
CHARACTER LICENSING
CHILDREN’S BOOKS
CHILDREN’S PRODUCTS
COLLECTABLE TOYS
COOKBOOKS
COMIC BOOKS
COMPUTER ACCESSORIES
PERFUME AND COSMETICS
DISHWARE AND GLASSWARE
DIY PRODUCTS
ELECTRONICS
EYEWEAR
EXHIBITIONS
FASHION
FITNESS EQUIPMENT
FOOD PRODUCTS
FOOTWEAR
FURNITURE AND FIXTURES
GARDEN PRODUCTS
GIFT PRODUCTS
GIFT-WRAP
GREETING CARDS
HANDBAGS
HARDWARE
HEALTH PRODUCTS
HEALTH CARE SERVICES
HOME ACCESSORIES
HOUSEWARES
IMAGE LICENSING
INTIMATE PRODUCTS
JEWELRY
KITCHEN AND COOKWARE
LIGHTING
LIFESTYLE BRANDS
MEDIA AND SOFTWARE
MEDICAL DEVICES
MUSICAL INSTRUMENTS
MUSEUM STORE PRODUCTS
NON-FICTION BOOKS
NEW MATERIALS
OFFICE SYSTEMS
ORGANIZATIONAL SOFTWARE
OUTDOORS PRODUCTS
PACKAGING
PAPER PRODUCTS
PARTY PRODUCTS
PET PRODUCTS
PREFAB ARCHITECTURE
PRINTS AND POSTERS
PRODUCT LICENSING
PROMOTIONAL PRODUCTS
PUBLISHING
RELIGIOUS PRODUCTS
RFID SYSTEMS
RESTAURANTS
RUGS
SAFETY PRODUCTS
SEASONAL AND HOLIDAY
SECURITY DEVICES
SKI PRODUCTS
SOFT GOODS
SOFTWARE AND MEDIA
SOUND DEVICES
SPORTING GOODS
STATIONERY
SURF PRODUCTS
SURFACE DESIGN
SUSTAINABLE PRODUCTS
SYSTEMS DESIGN
TABLETOP
TIMEPIECES
TEXTILES
TOOLS
TOYS
TRAVEL PRODUCTS
T-SHIRTS
VIDEO GAMES
WEDDING
WEB COMMUNITIES
WINDOW COVERINGS
WEB SITES
CASE STUDIES
MICHAEL, Architect
For twenty-five years Michael has designed homes that feature his custom furniture and fixtures. Demand for these pieces from their exposure in publications led him to Krystina to define the feasibility of mass-production. Krystina worked with Michael to locate investors and restructure his architectural firm with a product manufacturing division.

ANN, Illustrator
Ann, an award-winning illustrator developed an animated series. She also created products showcasing her characters including greeting cards, T-shirts and toys. Krystina developed a licensing strategy for her and outlined a production strategy to make her cartoon series a sought after property.

MARK, MBA Marketing / Musician
Mark developed a new musical instrument. While he was working on his business plan to produce his instrument he was stuck on production costs because he had not refined the design. Krystina advised him on materials and manufacturing processes, volumes and costs. Mark’s business plan was successful because he had realistic production strategy, sales projections, and solid manufacturing costs.

ELIZABETH and JOHN, Chefs and Restaurant Owners
Elizabeth’s and John’s restaurant was failing but their salad dressings were a hit. They were considering closing the restaurant and approached Krystina for options. Krystina helped them license their recipe to a large manufacturer and develop a cookbook to promote their restaurant. This built additional income and the brand profile turning the restaurant around to become profitable.

SAM and ALEX, Engineer and Attorney
Sam developed a technology for detecting toxins in food. Alex his patent attorney led him to Krystina to develop the business strategy for his patents. Together they designed several products for his technology enhancing the patent portfolio of the company. In addition Krystina created research criteria and outlined an implementation strategy with financial milestones that met the requirements of investors.

SCOTT, Physical Therapist
Scott, a physical therapist has been working with stroke victims for fifteen years. His dissatisfaction with the arm braces available led him to develop a brace that has proven to speed recovery when tested on his patients. Krystina helped him to start a company producing the brace through outsourcing manufacturing. Together they developed a unique marketing strategy to build distribution.

ALICE, Product Manufacturer
Alice created a patented candle line with sales of three million dollars a year through her own company. Alice also owns patents for several other products but has not produced them because they don't align with her company’s brand and distribution. Krystina worked with Alice on maximizing her intellectual property by licensing her brand, trade secrets and patents internationally.

Karen, Retail Professional
Karen, a manager of a chain home lifestyle store developed several ideas that she thought could be profitable for her company. Karen worked with Krystina on product design and financials to estimate the value of the products. Together they created a convincing presentation, Krystina negotiated the contract and Karen licensed her designs to the parent company. In addition she received a promotion to oversee new products in the product development division.    

 *To protect the privacy of clients names have been changed.